Plie pyrda ka Blenders Pride ïa ka um dih ‘The One and Only’

Ka um na ka kompani Blenders Pride, kaba la paw kum ka kolshor kaba la nang kyntiew ia ka jingmut jong ka jingjop da ki pateng mynta, ka la pynmih ïa ka jingïalap paidbah ba thymmai jong ka, ka ‘The One and Only’ – ka jingïathuh khana ba thymmai shaphang ka jingjop. Ha ka pyrthei ba mynta, ha kaba ki dak jong ka jingjop ki paw tyngkrein bad kham bun, kane ka brand ka nang ïai pynskhem ïa ka hok ba khlem buh por – Ka jingjop ba shisha ka shong ha ka jingpher na kiwei – kaba pynshoh biej ïa ki briew bad kaba pynpher ïa ka na kiwei kiwei baroh.

Kane ka jingialap paidbah kaba thymmai ka la khring ia kane ka mynsiem, ia kaba la pyni da kine ki lai ngut ki nongak— Ka Avanti Nagrath, ka Kirandeep Chahal bad ka Mahieka Sharma — man kawei pa kawei ki pyni ïa ki bynta ba pher jong kane ka kompani. Ka Avanti ka pynpaw ia ka jinglong shlur bad ka jinglong janai, ka Kirandeep ka sei ia ka jingthang da ka jinglah jong ka ban khring bad ka jinglong bym pyndem, bad ka Mahieka ka ai mynsiem da ka jinglong kyntiak bad ka itynnad – baroh ha kane ka pyrthei kaba don shibun kiba long kumjuh — hynrei ma ki bad kumjuh kumba long ka brand, ki kam tam bad paw ban ia kiwei kiba don sawdong ia ki.

Kaba pynshong nongrim ha ka rukom bad ka jingbha, ka brand ka la nang pynwandur ia ka jingangnud ia ka jingjop ha ka kolshor jong ka India kaba mynta– na kaba ïalam da ki buit thymmai, ka jingsdang ïa kiba bun ki kam ba nyngkong, sha ka jingshna ïa ki rynsan pyni riam kiba paw. ‘The One And Only’, mynta ka long kaba nyngkong ha kane ka jingkylla kaba bud jong ka, kaba kren ïa ki pateng ba thymmai jong ki briew ba angnud, kiba wad kham tam ban ïa ka jingithuh – kiba wad ïa ki jingbud dien bad ka jinglah ban ai jingmut.

La pynmih ïa ka jingïalap paidbah kaba ha man ki liang ne ka 360-degree integrated campaign ha ki rynsan social bad digital kiba kynthup ïa ka ICC T20 World Cup, ki sla ba ha khmat jong ki kotkhubor ba paw bad ha ki jaka ba paw jong ki nongbah ba heh, ka ban wanrah ïa ka jingpyni sha kiba bun bad ka ban nang pynskhem ïa ka jingïalam jong kane ka kompani ïa ka kolshor.

U Debasree Dasgupta, Chief Marketing Officer, Pernod Ricard India, u la ong “Ka Blenders Pride ka ju ngeit ha ka bor jong ka jingjop kaba phuh bad kaba don ïa ka jinglong ba la ïoh nam. Ka ‘The One And Only’ ka wanrah ïa ka jingmut kaba thymmai ïa ka jingjop, kata ka long ka jingjop kaba la ai bor da ka jingpher. Ka wanrah sha khmat ïa ka jinglong jong ka kolshor, kaba mynta, ha kaba ki khynnah samla jong ka ri India ki thmu ym tang ban ïoh jingjop hynrei ban ïeng kyrpang da ka jingtikna. Lyngba kane ka jingmut jong ka jingjop, ka Blenders Pride ka ïoh kem ïa ka jingangnud jong ki samla, ha ka juh ka por ka nang ïai pynkhlaiñ ïa ka kyrdan jong ka kum ka nongïalam ba ai mynsiem ha kane ka kolshor.”

Peit ïa ka phlim ba dang shu mih hangne: www.youtube.com/watch?v=-z3YH-R-QiM
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